One of the examples I give in my seminars, on the phone, in meetings when I start to ramble (as one does) is an exchange I had about twenty years back with the owner of a pizza place.
I had queried her on the asking price of her business, which was frankly, just too high. “Well if could buy just two more scooters we would sell more pizza, then the value would be right. So the new owner just has to believe, and buy the scooters as well as the business”. When I asked her why she had not bought the scooters, it was all about the cost of the scooters. We moved on.
Of course scooters have become a metaphor in my lexicon for “if only we could just {add your own dream here}.
Well, imagine there is a way to add that value to your business without paying out vast amounts of capital money. This is not about borrowing hard cash from a bank or investor. It is not about raising trade finance, leasing vehicles or machinery, or bonding a property.
This more of an ephemeral investment in your business, strictly to make it more valuable. When I say “more valuable”, I don’t want you to be dreaming of adding 50% or even 100% value to your business with your “scooters”. This plan is for those who want to add 500% to their value. Or 1,000%. OK, I don’t want to sound like a politician in an election year, but you get the idea.
So this is not for the guy who desperately needs a new truck in his business.
This is all about getting top dollar time investment in your business of people and resources who can make things happen. So if you need
- software to run a particular process which will make your business hugely scalable
- an “app” to interact with more customers or make some sort of reporting happen
- your production and sales relationship aligned with customer expectations to forever get rid of lost production, late delivery, and broken promises
- processes to work between you and your customers allowing them to instantly and automatically let you know about each one of their stock movements
- your start up idea to move from “ideation” to production
- better ways of managing cashflow, that actually work
- a concept to be designed and produced
then you should be asking more.
Nobody is going to be giving you any money. But they will be investing time and effort in your business, and they will want to make a profit if it works out. So you will pay them on the success of the dream, and you will pay a bit of money up front. 90% of something is usually better than 100% of less than something.
This is particularly for those who have been freaking out about an idea, but have no money to make it work. If it is that good an idea, opportunity, constraint, then you should have it committed to some sort of presentable plan by now.
Don’t leave a message in the comments section. Send me an email on mark@suitegum.co.za
Toilet paper was invented in Greenbay Wisconsin in 1902. They struggled. It was only in 1935 that they could guarantee that would be splinter free. If this opportunity was available then, the world may have prevented a cuppla big wars!